Privacy Policy
This policy explains what information Goodform collects, how we use it, and the trusted partners we share it with to run our store and fulfil your orders. We collect only what we need to process your orders and run your account.
Who we are
Goodform is a product of Styps Ltd, a private limited company registered in England and Wales (company number 14183652), with its registered office at 124 City Road, London, EC1V 2NX, United Kingdom. Styps Ltd (“we”, “us”, “our”) is the data controller responsible for your personal information. You can reach us about any privacy matter at .
Information we collect
We collect the following information directly from you:
- Account details: your name, username, email address, and a securely hashed password.
- Order & shipping details: recipient name, shipping address, billing address, and contact email.
- Order history: the products, variants, and quantities you purchase.
- Communications: messages you send us, e.g. support or refund requests.
Payment information
We do not collect or store your full card number, CVV, or expiry date. All card data is handled directly by Stripe. We only retain a Stripe payment reference (used to match your order to its payment and to issue refunds) and the order total.
What our partners receive
Goodform relies on a small set of trusted service providers (sub-processors) to operate. Each receives only the information required to perform its function:
| Partner | Purpose | Data they receive |
|---|---|---|
| Printful | Production & shipping of your order | Recipient name, shipping address, and the items ordered. Printful does not receive your payment details. |
| Stripe | Payment processing | Your card/payment details, billing information, and amount. Handled directly by Stripe. |
| Resend | Order & transactional emails | Your email address and order details (order number, items, totals, tracking). |
| Cloudinary | Hosting product images | Product imagery only — no personal customer data. |
| Neon | Database hosting | Securely stores your account and order records. |
| Vercel | Website hosting & delivery | Standard request/log data needed to serve the site. |
We share your information with these partners only to fulfil your order and run our store. We do not sell your personal information to anyone.
How we use your information
- To process, fulfil, and deliver your orders.
- To create and manage your account.
- To send order confirmations, shipping updates, and respond to support or refund requests.
- To detect, prevent, and address fraud, abuse, or technical issues.
- To comply with our legal obligations.
Cookies
We use a small number of essential cookies:
- Cart cookie: a secure, http-only identifier that links your browser to your shopping cart.
- Authentication session: keeps you signed in to your account after login.
These cookies are necessary for the store to function and are not used for advertising.
Data retention
We keep your account and order records for as long as your account is active or as needed to provide our services, resolve disputes, and meet legal and accounting requirements.
Your rights
Depending on where you live, you may have the right to access, correct, or delete your personal information, or to request a copy of it. You can update much of your information from your account profile, or contact us to exercise any of these rights.
Data security
We protect your data using encryption in transit, hashed passwords, and access controls. While no system is perfectly secure, we work to safeguard your information and partner only with reputable, security-conscious providers.
Children's privacy
Goodform is not directed to children under 16, and we do not knowingly collect personal information from them.
Changes to this policy
We may update this policy from time to time. Material changes will be reflected by the "Last updated" date at the top of this page.
Contact us
For any privacy questions or requests, email .
Styps Ltd, trading as Goodform. Registered in England and Wales.

